Personalize each email : Use their name, company, and any other details you know to show the email is tailored for them. Avoid generic greetings.
Catch their attention in the subject line : Use urgency or intrigue but avoid gimmicks. Get opened by reflecting value they'll receive.
Focus on their needs : Make the email all about how you can help them, not just pitching your product. Demonstrate you understand their role and challenges.
Lead with value : Offer something beneficial upfront like an insight, sample content, or special offer to show you're not just selling.
Keep it short : Get to the point quickly. Aim for concise emails that are scannable with key info highlighted.
Follow up persistently but politely : If no response, follow up 2-3 times spaced a few days apart. Then remove them from your sequence.
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